Brace Yourself, SBY, a Sack of Postcards is Coming

First published at Latitudes on May 21, 2012

Postcards for president (Card to Post archive)

In the award-winning clay-animated film Mary and Max, the two main characters find a best friend in each other through letters. Mary Daisy Dinkle and Max Jerry Horowitz feel so excited every time an envelope comes, immediately write back after one does, then can’t wait to receive another.

The story is set in the 70s, a time when people were not yet familiar with modern “space-and-time compressors” like cell phones and the Internet. Today, we obviously are. Yet, as shown by Card to Post; an independent project run by writers Rizki, Putri, and Dea; the excitement of keeping in touch by post is back! The long distance and time as well as the human effort involved in sending — and waiting for—postcards, apparently have a nostalgic effect on our generation.

Card to Post is a wordplay on kartu pos, the Indonesian word for postcard. As the name suggests, it promotes the sending of postcards among people. Here, anyone can write to anyone; anyone can share with anyone; and sure, anyone can make friends with anyone.
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